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Take2 – Theo Rhodes


Two industrial units, a shared yard, close to Heathrow airport but not selling – it was a difficult brief.

I devised a branded campaign focused on marketing both units together – as a great double act, I wanted the prospective occupier to ‘take 2.’ I created a brand identity together with illustrations of famous, and not so famous double acts that were used across teaser postcard mail outs,  culminating in a poster with directions to  an on-line competition to win tickets to watch some double acts at the Strictly Come Dancing live tour 2017.

Tha campaign succesfuuly increased web traffic and enquiries by over 60%.